This week’s podcast is special.
Instead of doing my usual hosting gig, I’m being hosted by Simona from The As It Relates to Podcasting podcast.
In fact, over the next four episodes, Simona and I are diving into the nitty gritty when creating and running ads on social media for a podcast!
Starting with week one…
We’re talking about what you need to prepare before you start running ads, how to set up your ads account, the different ads you can run, and more.
We talk about:
- What do you need to have prepared to run paid ads on your podcast
- Tips for setting up the backend of your Meta Business Account
- Knowing who you’re talking to online and having an ideal client persona
- Running video vs. image ads
- Ad budget expectations
Listen in to the full episode here:
